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Tools, WP Plugins

Yoast SEO plugin feature list

Focus keyword and content analysis

In the Yoast SEO metabox you can set a focus keyword. This is the keyword you’d
like your post or page to rank for in the search results. The plugin then runs a
check on your content to check whether you’re using the keyword often enough
but not too often — and in the right spots. Read on about our content anal is »

Post titles and meta descriptions

In the Yoast SEO meta box you can completely optimize your post or page title and
meta description, using the snippet editor functionality to see what it would look
like in Google. Don’t want to think about that for every single post? Yoast SEO also
let’s you set templates for titles and meta descriptions for all types of pages. Read
more »

Robots meta configuration

If you want Google not to index your page, or a set of pages, you can do so with
Yoast SEO. It’s also possible to tell Google not to follow the links on your page. You
can set this for single posts or pages or, for instance archives. Read more »

Readability check

Apart from checking the SEO friendliness of your post, Yoast SEO now also
analyzes the readability of the copy you wrote! It checks the length of your
sentences and paragraphs, and whether you use transition words or sub headings.
Moreover it assesses if you don’t use passive voice too often. On top of that it
calculates the Flesch Reading Ease score. At this moment it’s fully available for
English and German, and partly available for all other languages.

Canonicals

Your website can show the same content on various URLs, which can confuse
Google: this is called a duplicate content issue. The canonical link element prevents
this by indicating one URL as the original content holder. WordPress core fixes
this partly, and Yoast SEO does the rest! Read more about canonical URLs in Yoast
SEO.

Breadcrumbs

The Yoast Breadcrumbs code has been powering many (premium) themes
breadcrumbs for ages. Using the same code, the Yoast SEO plugin now gives way
more granular control over this breadcrumb. You get to determine, for each post
type, which taxonomy to show. You get to determine for each post, page and
taxonomy, what title to use for that specific entity in the breadcrumb paths it
appears in. Full control, that’s what this entire Yoast SEO plugin is about.

Primary category

Did you just write a post that fits in one category, but should definitely be in
another category as well? Of course you can select both categories, but you
probably consider one the main category. Yoast SEO brings the solution: you can
select a ‘primary category’ for the category that’s most important and should be
shown in the breadcrumb.

Permalink clean up

Don’t you hate it when someone adds / 2 to the end of a link towards you? Or links
with all weird variables at the end of the URL? Yoast SEO solves this for you! Just
checking one box will redirect all that stuff away, and make sure that your content
is always found under the URL you want it to be found under. If you use a Google
Custom search engine, checking another box will prevent that from breaking down
while using this function.

XML Sitemaps

XML Sitemaps are an essential part of current day SEO, and can thus not be
excluded from a complete Yoast SEO plugin. While there are other WordPress
XML Sitemap Generators out there, they don’t talk to your SEO plugin. Meaning
that if you noindex a page, preventing it from showing up in Google, it might still
be in your sitemap. They also don’t allow you to keep certain taxonomies out of
your sitemap. This plugin does. And, to boot, it makes your XML Sitemaps look
good by using an XSLT stylesheet on them, so humans can read them too.

RSS enhancements

My RSS Footer plugin used to allow you to add a piece of content to the beginning
or the end of posts in your RSS feed. The Yoast SEO plugin goes one step further
and allows you to add content to both of them, allowing you to link back to your
blog and the specific blog post, which is very helpful when you have a lot of people
scraping your blog.
Edit your robots.txt and .htaccess
Editing your robots.txt and .htaccess files has never been this easy: you can edit
them straight from the Files editor of the Yoast SEO plugin, so you can easily check
and or update those files and keep it all nice and clean.

Redirect manager Premium feature

This allows you to create and manage redirects from within your WordPress
install, allowing you to easily redirect old URLs to new ones, and solve common
issues. This is especially powerful because of the combination with the Google
Search Console (Webmaster Tools) integration.
Built for scale, this redirect module can either handle the redirects for you or
generate a redirect file that you can include in your Apache or NGINX server
config. Read more »

Multiple focus keywords Premium feature

With this feature, you’ll be able to optimize a post for avo completely different
terms, or for two synonyms. This means you no longer have to choose between
terms you’d like to rank for! Read more »

Social previews Premium feature

With this feature, you’ll be able to check what your Facebook or Twitter post will
look like when you share your post! Check, while working on your post, whether
your image has the right size for Social Media sharing! Read more »

Internal linking Premium feature

We’ve made it possible to directly add related links to other articles from within
the post editor. Yoast SEO Premium looks for the most common words in your
post, analyzes these and presents related posts from your site that use the same
words. This way you can add links to relevant articles on the fly instead of having
to manually search for them, thus saving you valuable time and money. Currently,
this feature is only available in selected_hnguages. You can also determine which
articles are cornerstone content so you can easily link to them. Read more »

Insights Premium feature

As part of our content analysis, we check the readability and SEO-friendliness of
your text. On top of that, Insights shows you the 5 words or word combinations
that appear most often in your text. With this feature, you can check if the topics
you discuss in your text line up with what you’re aiming to write about. Currently,
this feature is only available in selected_languages

Premium support Premium feature

Possibly even more important, buying Yoast SEO Premium (formerly known as
WordPress SEO by Yoast Premium) gives you You can
email them your questions about usage of the plugin or your problems in setting it
up and they’ll assist you!

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